Listar Facultad de Administración, Contabilidad y Finanzas por título
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Desarrollo e implementación de estrategias de marketing para los restaurantes de comidas rápidas de la ciudad de Cali en tiempo de pandemia
This documentary review article was aimed at identifying the marketing strategies implemented by fast food restaurants in the city of Cali in times of the Covid19 pandemic. The research is descriptive, with a mixed approach ... -
Detección de estrategias y políticas contables para reestructurar el departamento de cartera en la empresa CH producciones Cali S.A.S.
Research on how to improve the portfolio of the company CH Producciones Cali S.A.S is conducted with the objective of detecting strategies that allow increasing the efficiency and profitability of the company's portfolio ... -
Diagnóstico del clima organizacional en los hoteles H&M, Palmira (Valle)
In the search to know the perception of the employees of the H & M hotels of Palmira (Organizational Climate), it was achieved for the first time to diagnose the behavioral factors that currently produce distortion in the ... -
Diagnóstico y propuesta de mejora del direccionamiento estratégico de la empresa sastrería JM, ubicada en Santiago de Cali
This work is developed with the purpose and purpose of improving the administrative management of the company Sastrería JM through the design of an organizational structure for which the company itself is studied internally ... -
Diagnóstico y propuesta de mejoramiento del direccionamiento estratégico de la empresa "Cerrajería Martínez" ubicada en Santiago de Cali
The present project explains how the diagnosis and a proposal of improvement of the strategic direction can make that the organization "Cerrajería Martinez" located in Santiago de Cali, improve its processes with the ... -
Diseño de estrategias para impulsar el marketing digital y social en la Fundación Magenta cultura, deporte y desarrollo
This document corresponds to a research dynamic which complements the contents of the Strategic Management Seminar and that allows to integrate theories with applied investigative practice. The general objective is to ... -
Diseño de la estructura organizacional para la idea de negocios de feeling restaurante bar
The aim of this project is to design the organizational structure for the business idea Feeling Restaurant-bar, in order to contribute to the construction of solid foundations to compete in the market, given that, under ... -
Diseño de manual de funciones y perfiles de cargos para el área de talento humano en la empresa Ava Inmuebles
The company AVA Inmuebles, is a company that provides living spaces, satisfying the needs and expectations of customers, where it provides an environment of safety, well-being and quality through the provision of comprehensive, ... -
Diseño de manual de funciones y perfiles de cargos para el área de talento humano en la empresa Minimercado segura
The establishment of minority commerce Minimercado Segura, is managed and administered, by its owner Mrs. Gloria Inés Casas, It is located in the city of Santiago de Cali, with a history of 13 years in the area. This ... -
Diseño de plan de marketing digital para la tienda “Sweetie store” de la ciudad de Santiago de Cali
In this work a digital marketing plan was designed for the “Sweetie Store” store in the city of Santiago de Cali Valle del Cauca due to the lack of sales and growth of followers in the different digital platforms; in which ... -
Diseño de plan de mejora aplicando la metodología balanced scorecard en la empresa “Extras SA”
The organizations constantly seek to optimize their internal processes day by day, for this reason a plan of improvement is designed applying the methodology Balanced Scorecard in the company Extras SA, with the purpose ... -
Diseño de un modelo de gestión documental para el área administrativa de la empresa Metserc Ltda. que garantice el flujo, cuidado y control adecuado de los documentos
The management project that will be developed in the company Metserc Ltda. It located in the municipality of Yumbo, Valle del Cauca, which has as its corporate purpose, metal-mechanical assemblies, general services, civil ...