Análisis de las posibilidades del mercado del pollo a nivel mundial según la MPP

Abstract

An analysis of the positioning of the chicken in the international trade is presented due to the necessity of finding the countries where this product can be exported in large quantities, with respect to the factors that allow the export of Chicken, investigating in depth the information necessary to have good management of the subject, knowing the behavior of our country and the countries concerned in terms of their participation in the export of this product, performing a general analysis on the procedure, an overview of what it takes to export chicken. It is concluded that Valle Cauca is a department which has a variety of natural resources, a good geographic position, variety of climates which makes it easy to produce the product, at good time the export of chicken is growing, and this food is attractive due to its practicality in the international market, becoming a competitive product in this way thus identifying which are the potential customers that will help us to improve the poultry industry and its participation in the national GDP.