Listar Administracion de Empresas por título
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El mercado gris
The gray market is a type of market that is latent in our daily life, is also known as a parallel market, this concept comes from English (gray market), gray market is an economic concept used to denominate the sale and ... -
Metodologías ágiles para el desarrollo de proyectos
Modernity, changes and innovation have led to rapid changes in people around the world, hand in hand with technology achieving benefits and responses to needs and expectations almost in real time, without giving way to ... -
Neuromarketing como estrategia comercial aplicada en canales digitales y redes sociales para el fortalecimiento de marca
In this article, the objective is to describe how Neuromarketing allows to identify techniques to strengthen the brand in digital channels and social networks. To do this, the following research question is defined: How ... -
Oportunidades comerciales de exportación de quinua a mercados canadienses
The present document is based on an analysis of the different commercial opportunities of Quinua's introduction (Chenopodium quinoa) to the Canadian markets, established on the channels of international distribution. The ... -
Percepción de las fortalezas y debilidades de los trabajos en la Gig Economy. el caso de las Apps de domicilios en Santiago de Cali
Currently, the labor market is characterized by a low employment rate, informality and a high unemployment rate, making new forms of work such as technological applications (from now on apps) attractive to different segments ... -
Percepción de los empleados frente a los procesos de fusión empresarial: caso multinacional Cargill
Employees are the fundamental element of the company and when changes are generated, situations that are relevant to them become evident. When companies make an acquisition or merger, the changes are many and it is probable ... -
Perfil del estudiante del programa de administración de empresas de Unicatólica
This research seeks to identify what is the profile of the student of Business Administration of the night shift of the Lumen Gentium Catholic University Foundation (Unicatólica), highlighting the socio-economic, cultural, ... -
Plan de direccionamiento estratégico para la empresa Sublimeink ubicada en el municipio de Yumbo, Valle del Cauca
The strategic direction plan for the company Sublimeink wants to demonstrate how through strategic planning it is possible to reorganize the administrative, commercial, advertising and human talent processes; now, initially ...