Estudio de viabilidad para la creación de una empresa de alimentos pre-fritos “La Caserita S.A.S” en Jamundí Valle del Cauca

Abstract

The objective of this project is to carry out a feasibility study for the creation of a pre-fried food company "La Caserita SAS" in Jamundí Valle del Cauca, in which the knowledge acquired in the different courses of the curriculum of the training program is applied. Business Administration from the Lumen Gentium Catholic University of Cali The corporate purpose of the company is to manufacture and market pre-cooked foods such as empanadas Vallunas, empanadas Nariñenses and stuffed potatoes with the projection of dabbling with cheese fingers, all of them ready to prepare and for human consumption. It is expected to expand to other products and get more customers. To determine the feasibility of the project, we went to develop studies that are strictly complied with for this type of work, as well First, the market study is developed in which it is sought to establish the tastes and preferences of potential customers, supply and demand, prices, marketing process and the segment to which the products will be directed and the places or establishments in which they could be sold. Place for sale. Next, the operational technical study is made that defines the place where the company will work, details the equipment and machinery for the operation and the raw materials for production, in addition to the development of the activities for the company to work. The legal organizational study allows designing the structure according to the positions and designing the manuals of functions and procedures for the development of the company's activities, the mission, vision and strategic objectives are written, and in legal matters, the type of company to be constituted and what will be the governmental requirements to attend. Finally, the financial study is made to know the feasibility of the project, based on the projection of income and expenses, with a life of five years.