Estudio de factibilidad para la creación de un restaurante de tortillas y nachos en la ciudad de Cali

Abstract

For this work a market study was conducted in the east of the city of Cali, where we want to analyze the feasibility of the creation of the restaurant: Tortillas and Nachos "La Sataneca" in the sector of the neighborhood Vallegrande in the commune 21, with address Cra 23 con 82 esquina. This project shows the opportunity that exists to access the food industry; in addition, the importance of the Cali population to share with their families in their free time in a pleasant space and whose preferences are looking for rich and nut ritious gastronomic experiences. Based on the research and survey processes (see pages 37 and 47, respectively), we sought to understand the needs of potential customers and the social environment in which they are located. In these forms, clear and precise questions were established to answer some concerns that allowed us to provide a quality service to the client's liking.